Privacy Policy

Rooted Health Co. (“Rooted Health,” “we,” “our,” or “us”) respects your privacy and is committed to protecting your personal and health information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our telehealth services, enroll in membership services, or interact with us online.

By using our website or services, you agree to the practices described in this policy.

1. Information We Collect

We collect information in the following ways:

A. Personal Information You Provide

When you:
  • Book an appointment

  • Enroll in membership

  • Submit a contact form

  • Subscribe to our journal/newsletter

  • Communicate with us via email or portal

We may collect:
  • Name

  • Email address

  • Phone number

  • Mailing address

  • Date of birth

  • Payment information

  • Health history and medical information

B. Automatically Collected Information

When you visit our website, we may automatically collect:

  • IP address

  • Browser type

  • Device information

  • Pages visited

  • Date/time of visit

  • Cookies and usage data

2. How We Use Your Information

We use collected information to:

  • Provide medical and telehealth services

  • Schedule  and manage appointments

  • Manage memberships and services

  • Process payments

  • Communicate about care or services

  • Send educational content (if you opt in)

  • Improve website performance and user experience

  • Comply with legal and regulatory obligations

We do not sell your personal information.

3. Protected Health Information (PHI)

As a healthcare provider, we comply with the Health Insurance Portability and Accountability Act (HIPAA).

Your Protected Health Information (PHI) is used and disclosed only for:

  • Treatment

  • Payment

  • Healthcare operations

  • Legal compliance

For more details about your rights regarding PHI, please review our HIPAA Notice of Privacy Practices.

4. Telehealth & Third-Party Services

We use secure third-party platforms for:

  • Appointment scheduling

  • Telehealth visits

  • Payment processing

  • Electronic medical record (EMR/EHR) systems

These providers are required to maintain appropriate safeguards and, where applicable, Business Associate Agreements (BAAs) in compliance with HIPAA. 

While we take reasonable steps to work with secure vendors, we are not responsible for the privacy practices, policies, or security measures of third-party platforms or external websites linked from our site.

5. Cookies & Tracking Technologies

Our website may use cookies and similar technologies to:

  • Improve site functionality

  • Analyze traffic

  • Enhance user experience

You may adjust your browser settings to refuse cookies, however some features of the website may not function properly.

6. Email Communications

If you subscribe to our journal or newsletter, we may send educational updates or announcements. You may unsubscribe at any time using the link provided in the email.

You understand that standard email and electronic communications may not be fully secure. Sensitive or medical information should only be shared through secure platforms (such as the patient portal) unless otherwise directed by the practice. 

Electronic communications may become part of your medical record.

7. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal and health information in accordance with applicable laws and HIPAA standards. While we strive to protect your data, no system can guarantee absolute security, and you acknowledge that there is inherent risk in electronic data transmission.

8. Your Privacy Rights

Depending on your state of residence (including Alabama, Florida, and Georgia), you may have rights to:

  • Access your personal information

  • Request correction of inaccurate information

  • Request deletion of certain information (where permitted by law)

  • Receive a copy of your information

  • Withdraw consent for certain uses

To exercise these rights, please contact us using the information below.

9. Children’s Privacy

Our services are not directed toward individuals under the age of 18 without parental or guardian involvement. 

We do not knowingly collect personal information from minors without appropriate consent.

10. Changes to This Policy

We may update this Privacy Policy periodically. Updates will be posted on this page with a revised effective date. 

Continued use of our website or services constitutes acceptance of the revised policy.

11. Contact Information

If you have questions about this Privacy Policy or your personal information, please contact:

Rooted Health Co.
Telehealth Services – Alabama, Florida, Georgia
Email: info@rootedhealthcompany.com
Phone: (334) 246-1206

Effective Date: 03/17/2026